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Writer's picturePeter Murray

In 2014, Tell Your Story with Online Videos


2016 is ending in just five days. Some of us will be sad to see the year go bye-bye while others are sweating with anticipation for all the exciting possibilities of the New Year. In the world of video production, we too are sweating with anticipation, because with every New Year comes new trends that will change the way we shoot and produce online videos, which means golden opportunities for you and your business. At Omni Media, we’ll help you capitalize on these opportunities.

Video production was taken to new heights in 2016, demonstrating just how important it is for a business to have a sizeable online video presence. As Patrick Lor of Reelseo.com writes, “Online video is experiencing a boom like never before. As a result, fantastic new videomaking techniques are emerging, as well as some pretty cool uses of those new styles.” These include techniques like slo-mo, sliders and aerial footage, which will alter the look and feel of not only commercials, but smaller clips as well. These techniques will heighten the artistic credibility of any business, so small businesses (with the help of a video production company like Omni Media) will produce quality videos that rival businesses with bigger budgets. In other words, it will be an even playing field.

We are entering a golden age of online videos (just think of all the online-only video content out there) and if you own and operate a business and don’t have online videos, you’re missing out on telling your story to thousands of possible customers and fans. 2014 will be the year of corporate and branded video content or, in Lor’s words, “With online video audiences on the rise and expected to double to 1.5 billion people by 2019, companies will rely more and more on video to tell their brand story – they need to be where the people are.” Again, you’re missing out if your business doesn’t utilize online videos. There’s an audience just waiting for your content. So, what are you waiting for? If you want to tell your story, you NEED to make a video or two.

Thankfully, you don’t have to do this on your own. Rely on the professionals at Omni Media to help tell YOUR story.

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